This week we're explaining how to re-submit your web site to Internet directories so that it will be accepted.

In the news: more information about Google's ranking changes, search engine usage statistics and we're telling you what you can do to benefit from Google's recent changes.

In addition, the ARELIS 4.2 public test allows you to explore more than 50 improvements in our popular link building tool.

Table of contents:

• Facts of the week
• ARELIS 4.2 beta available
• Search engine news of the week
• Articles of the week
• Recommended resources
• Previous articles

We hope that you enjoy this issue and that it helps you to get more out of your web site. Please pass this newsletter on to your friends.

In short, make sure you have a professional looking web site with unique content that is accessible in all popular browsers and that has been proof-read by others. In addition, you should follow the directory guidelines very carefully.

If your web site doesn't get listed within 3-4 weeks, just re-submit it. Keep submitting your web site to the directory every 3-4 weeks until you get in or get formally rejected.

The main reason your web site gets rejected are time constraints. Editors of popular directories receive hundreds of submissions every day and have a backlog of sites to look at. The directory editor probably didn't have the time to visit your site.

If your web site has not been listed after 4 weeks, send a cordial email message to the directory editor. Try to get the right contact person for your category. Some directories such as the Open Directory Project (dmoz.org) publish the person in charge at the bottom of the category page. Click on the name to find out his or her email address.

Tell the editor that you have waited several weeks and that you have already submitted your web site several times. Ask politely about the status of your submission and whether there’s a problem you need to correct. Be sure to include your web site URL, the category name and the submission dates.

Even if the editor doesn’t reply immediately, your site might get the attention it deserves and it might get listed quicker.

If you have submitted your site to the popular Open Directory Project, you can ask about your site’s status at the public forum of the DMOZ editors.

This is the last part of our directory submission tips series. If you have missed one of our directory submission tips in the last weeks, you can find all directory submission tips here.

With our special Internet directory articles, you will know everything professionals know when submitting to Internet directories.

Now you should make sure you also use a professional tool to submit your web site to search engines, general directories and industry-specific directories: IBP.

IBP is a powerful web site promotion tool that helps you to get the best search engine rankings for your web site. You can find more information about IBP here.

Finally! After months of development, we invite you to participate in a public beta test of ARELIS 4.2, the new version of ARELIS with more than 50 improvements over the old version.

Your input helps us to make ARELIS work the way you need. It's a great opportunity for you to be on the leading edge of web site promotion. You help shape the development of ARELIS.

Further information about beta testing ARELIS 4.2 and a direct download link can be found here.

"With no advance warning, thousands of websites were dropped from their page rank or dropped from the search engine altogether. [...]

Newsgroups and chat rooms have logged millions of hits since the blackout began. The majority of those posts were from puzzled webmasters who were clueless to have seen this coming, many were angry and the sentiment seems to be leaning towards cost-cutting tactics as the only reason behind Google's move. [...]

With so many websites knocked down from Google's move, webmasters will be scrambling to find ways to get their websites back on users' radar screens. Those webmasters who take action, using net-savvy optimization methods, may actually come out ahead of the game [...]

Due to the large number of websites dropped by Google, taking action early on can actually put your website higher in page rank than it was before the blackout, simply because there is less competition in your way."

Google reigns supreme in search

"The stats reveal that Google's global usage has risen from 55.2% to 56.1% over the past six months, putting it way ahead of its next nearest rival Yahoo, at 21.5%, which remains stable compared with the previous OneStat report.

MSN Search comes in at third place with 9.4% global usage, while AOL Search takes fourth place with 3.7%. Terra Lycos, Altavista and Askjeeves lag behind somewhat, with 2.3%, 1.9% and 1.6% of global search usage respectively."

GoGuides.org is for sale

The GoGuides.org Internet directory is for sale. On their home page: "GoGuides.Org is for sale! If you think you have what it takes to run one of the fastest growing and most popular human edited directories on the net then this opportunity is for you. Offers will be accepted till 12-3-03."

Google to limit some drug ads

"Google [...] will stop accepting advertising from unlicensed pharmacies that have used the Internet to sell millions of doses of narcotics and prescription drugs without medical supervision, company officials said."

Microsoft invests heavily in MSN

"Microsoft has invested $250 million in MSN over the past year and a half and now claims to be the most popular portal in Yahoo Europe."

New meta PPC search engine

The new search engine Yixe combines the results from many smaller PPC (pay per click) search engines and mixes it with AltaVista results.

"Anyone with an insatiable craving for a dot-com-era hypefest need not look far. The prospect of search engine firm Google's considering an initial public offering seems to have Wall Street salivating. [...]

The fear people have as users of Google is, once it's run like a public company, will the search engine become less important versus other revenue generators?"

Lycos wants to give you a second opinion

"Accepting it won't be users' first choice in the hot product search space, Lycos is positioning itself as a good place to get a second opinion. [...]

Side Search, originally released in July, appears in a box on the left-hand side of the browser when people search on popular search engines, giving them alternative results for their search terms."

As mentioned in the article above, Google has removed many web sites from its index. That's your chance to increase the ranking of your web pages.

IBP and ARELIS are web site optimization tools that use an ethical approach to search engine optimization. If you use our tools, all involved parties will benefit from better results: webmasters, web surfers and search engines.

Optimize your web pages for high rankings now so that your site gets top spots in all important search engines.

"ARELIS has saved me hundreds of hours in the process"

"Our site, doctorsolve.com is in an extremely competitive field - Canadian online pharmacies. In this field, you can't achieve high rankings with Google just by having well-optimized pages.

Thanks to ARELIS, we have reciprocal-linking relationships with hundreds of sites, not to mention several top listings in Google! Plus, ARELIS has saved me hundreds of hours in the process."
Pat Assad, www.doctorsolve.com

Do you have a similar success story with IBP or ARELIS? Just write us 2-3 sentences and you might get featured in front of more than 30,000 subscribers along with a link to your web site.

What can ARELIS do for the success of your web site?

ARELIS is a top rated software program that helps you to build a powerful business network quickly and easily. Your business will benefit in many ways from that network.

Reciprocal links add value to your web site, let your web site visitors return to your site, and you'll get targeted traffic from clicks of your links on other web sites.

As a positive side effect, you'll also benefit from increased search engine traffic if you have good incoming links. Developing and maintaining high quality links to your web site is essential to the success of your business. ARELIS helps you to achieve that goal. Further information about ARELIS can be found here.

• Why your web site might not get listed in Internet directories, part 2
• Why your web site might not get listed in Internet directories, part 1
• How to get your web site description accepted by directories
• How to get listed in Internet directories
• What is a directory and why should you care?
• Split your pages to increase your search engine rankings
• 7 web site promotion tools in one
• View all past issues...