Weekly SEO news: 29 April 2014
Welcome to the latest issue of the Search Engine Facts newsletter.

Starting today, you can offer your clients professional backlink analysis reports in your own company design. The reports have no reference to SEOprofiler and your clients will think that you made the reports for them. The new backlink reports are a great way to make sure that your clients are happy with your SEO services.

In the news: how Google chooses titles for the search results, local Google versions are broken, Google Plus is walking dead, and more.

Table of contents:

We hope that you enjoy this newsletter and that it helps you to get more out of your website. Please pass this newsletter on to your friends.

Best regards,
Andre Voget, Johannes Selbach, Axandra CEO

1. New in SEOprofiler: white-label backlink reports for your clients

Starting today, you can offer your clients professional backlink analysis reports in your own company design. The reports have no reference to SEOprofiler and your clients will think that you made the reports for them. The new backlink reports are a great way to make sure that your clients are happy with your SEO services.

Offer your clients in-depth backlink reports in your company design

The new backlink reports for your clients are available as PDF reports and as web-based reports. They contain the following information:

  • the backlinks that point to the client website
  • backlinks that might be harmful
  • the anchor texts that are used to link to the client website
  • the client pages with the most backlinks
  • the website categories from which the client gets backlinks
  • the context in which other websites link to your clients
  • the countries from which your client gets backlinks
  • the quality of the websites that link to the site of the client
  • the age of the links that point to your client's website
  • link statistics about the client's subdomains

The PDF reports can use your own colors, your own cover sheet, your own headers and footers, etc. Your clients won't find out that you use SEOprofiler to create the reports:

White-label SEO report

Web-based reports with custom log ins for your clients

You can also offer your clients web-based reports that your clients can access at any time. Your clients get a white-label log-in page and the reports have no reference to SEOprofiler. Of course, you can also use your own colors and your own logo in the web-based reports:

Web-based backlink reports

You can schedule the reports

The PDF reports can be scheduled with the build-in scheduler in SEOprofiler.

If you want, SEOprofiler can send automatically send the PDF report with a personalized message to your clients:

SEO report scheduler

The new link reports in SEOprofiler are only some of the great features and tools that you get with SEOprofiler. If you haven't done it yet, try SEOprofiler now:


Back to table of contents
- Visit SEOprofiler.com
2. Search engine news and articles of the week
Matt Cutts: how Google chooses titles for search results
"In a video on YouTube, Google’s Matt Cutts explained how Google chooses the titles for search results. Google wants the title of the snippet to match the query of the searcher because that often leads to higher click through rates."

SEOWhy Google is broken and the Search Quality Team does nothing to fix it
"The regional Googles are broken. And it is particularly a deception seeing how 'latin-language-based' Googles and regional ones in general tend to be considered a B-Series market by Google. [...]

I may understand that Google.com is economically more important, I may understand that owning almost the 99% of the search market share may discourage from paying that same constant attention than in markets where you 'only' own the 67.5% of it."


Yandex reports 62% share of Russian search market with Q1 2014 revenue up 36%

"The site’s share of the Russian search market averaged 61.9 percent, with search queries growing 21 percent from the first quarter of last year. [...]

Yandex advertising revenues were up 39 percent since first quarter 2013, with text-based ads representing 92 percent of its total revenues in Q1 and display ads accounting for 7 percent."


StatisticsGoogle+ is walking dead

"What we’re hearing from multiple sources is that Google+ will no longer be considered a product, but a platform — essentially ending its competition with other social networks like Facebook and Twitter. [...] When you fire the top dog and take away all resources it is what it is."

Pinterest releases 'Guided Search'

"To help you find the best ideas, today we’re introducing Guided Search. It’s made for exploring, whether you know exactly what you want, or you’re just starting to look around. [...]

Now when you search for something (road trips, running, summer BBQ), descriptive guides will help you sift through all the good ideas from other Pinners."

Search engine newslets

  • Chinese search engine Baidu announces first quarter 2014 results.
  • CTRs for skippable video ads fare well compared to non-skippable ads.
  • Google tests a new "search within" box in search results.
  • Google now displaying full review snippets in the Knowledge panel.
  • Is Google’s YouTube unfairly dominant? 
  • Bing: Assessing image quality.
  • Bing tests bigger URLs, new search button and more.
Back to table of contents - Visit SEOprofiler.com
3. Recommended resources

Link disinfection: how to deal with bad links that point to your site

Hear what Matt Cutts says about bad links that point to your website:

link disinfection

Back to table of contents - Visit SEOprofiler.com
4. Previous articles
Back to table of contents - Visit SEOprofiler.com

Do you have a minute?