Weekly SEO news: 25 March 2014
Welcome to the latest issue of the Search Engine Facts newsletter.

We have just released a new version of OpenLinkProfiler.org (OLP). OLP is a free backlink analysis tool that enables you to get a detailed overview of the backlink profile of any website. The new version offers even more great features than the previous version.

In the news: Google penalizes a blog guest post network, the latest search engine statistics, truncated titles on the search results page, and more.

Table of contents:

We hope that you enjoy this newsletter and that it helps you to get more out of your website. Please pass this newsletter on to your friends.

Best regards,
Andre Voget, Johannes Selbach, Axandra CEO

1. How cool is that? A new version of OpenLinkProfiler.org!

We have just released a new version of OpenLinkProfiler.org (OLP). OLP is a free backlink analysis tool that enables you to get a detailed overview of the backlink profile of any website. The new version offers even more great features than the previous version.

OpenLinkProfiler.org

What exactly is OpenLinkProfiler.org?

OpenLinkProfiler.org is a link analysis tool that offers free access to data for which other companies charge high fees:
  • You can download 100,000 links per website for free.
  • There is no request limit (free account necessary).
  • It works with any website.
  • You can sort and filter the results to find particular links quickly and easily.
  • You can get email notifications when new links are discovered.

What's new in OpenLinkProfiler.org?

Although the first version of OpenLinkProfiler.org is just about one and a half month old, the new version offers many improvements:

  • Many more filters that make it even easier to find particular links.
  • If requested, the analysis will only show links from unique domains.
  • As requested by users, the database now stores active backlinks that have been found during the last 90 days.
  • The link analysis now shows the date on which the linking website added the link.

No other link analysis tool offers that many powerful filters:

powerful filters

You can sort the links by link influence score, industry, category, age, nofollow and dofollow, page title, anchor text, top level domain, words in domain, etc. If you haven't done it yet, try OpenLinkProfiler.org now:


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2. Search engine news and articles of the week
Google penalizes a blog guest post network
"On Twitter, Google’s Matt Cutts announced that Google penalized another guest blog post network [...] He also said that users of the network will be penalized.

If you use guest blogs to advertise your website, make sure that the links in your blog posts use the nofollow attribute."

StatisticscomScore releases February 2014 U.S. search engine rankings
"Google Sites led the U.S. explicit core search market in February with 67.5 percent market share, followed by Microsoft Sites with 18.4 percent (up 0.1 percentage points) and Yahoo Sites with 10.3 percent. Ask Network accounted for 2.4 percent of explicit core searches, followed by AOL, Inc. with 1.3 percent."


Google truncates titles on search result pages

"While I don't miss underlines, making titles bigger removes a few words from long titles and that's not a good thing. [...] only a few words are removed, but the truncated titles are difficult to understand."


Matt CuttsGoogle: can I place multiple breadcrumbs on a page? 

Google's Matt Cutts answers this question in a video on YouTube. You can use multiple breadcrumb navigation menus on the page but Google will only use the first one.

It does not hurt to have multiple navigational elements on a page.

Do you fear Google's Knowledge Graph?

"If searchers can get the content and the answer directly in the search results, why would they click to you? [...] Google rolls things out in the least controversial way they can... and then turn the knobs later."

Search engine newslets

  • Selling links to a big brand? Here’s why you don’t tweet about it.
  • Video: if Google was still a guy.
  • Bing adds driving directions to search results page.
  • Google penalizes Greek web spammers.
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3. Recommended resources

Link disinfection: how to deal with bad links that point to your site

Hear what Matt Cutts says about bad links that point to your website:

link disinfection

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4. Previous articles
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