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Is your website nowhere to be seen in Google? It might be that Google doesn't
like your website because it looks like spam.
Check the following list
to find out whether your website might look like spam or not.
1. Domain name factors that can indicate a spammy website:
The domain names of spammy websites are often very long and contain
many hyphens. Those domain names often contain commercial high value
keywords (the keywords for which you receive lots of spam messages
that we don't want to mention here).
Spammy domains are often registered by people who own a very large
number of domains. The more domains a person owns, the more likely
it is that the quality of a single domain isn't high. Spammy domains
are often very young and have a short registration period. Low quality
domains also often use .info, .cc, .us and other cheap top level domains.
Spammy websites often have many keyword-stuffed sub domains.
2. Content factors that can indicate a spammy website:
Spammy websites often show very many ads. They also often contain
high-commercial keywords. The keyword density and the keyword frequency
on low quality websites is often very high.
Spammy websites often have duplicate content and content scraped
from other websites. Low quality websites usually don't have unique
content.
Low quality websites usually don't contain a privacy policy, a
copyright notice page and "Contact us" page with a full
address.
3. Link factors that can indicate a spammy website:
Spammy websites often have many links to other spam and low quality
websites. Low quality websites aren't likely to have links from
trusted sites.
4. Technical factors that can indicate a spammy website:
Spammy website often use redirects (JavaScript, MetaRefresh, etc.)
from landing pages. Spammy websites also often use cloaking. Of course,
other spam elements such as hidden text also cause problems with search
engines.
If your website uses many of the elements mentioned above then it could
be classified as spam. In that case, you should consider a redesign
of your website.
Search engines will regard your website as a high
quality website if it
has high
quality links and useful content that can
easily be parsed by search engines. Avoid everything that could
look like spam and make sure that your web pages contain the
right keywords in the right elements in the right density.
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