|Weekly SEO news: 26 February 2008|
to the latest issue of the Search
Engine Facts newsletter.
This week, we're taking a look at Yahoo's phrased based indexing patent. Are your website rankings affected by this?
In the news: January search engine statistics, Google updates its display URL policy, Bill Gates explains why Microsoft needs Yahoo and more.
Table of contents:
|1. How Yahoo's phrased based indexing affects your website rankings|
Search engine spiders are becoming more intelligent. It was possible to fool search engines with a simply meta keywords tag some years ago, but search engines have now a deeper understanding of the contents of a web page.
Yahoo recently published a patent applications that gives some insight on how Yahoo finds and evaluates keyword phrases on web pages.
What's the new patent all about?
What does this mean for your website rankings?
Using different but related keywords on different pages of your website to make your website more relevant for a special topic has already been recommended in the IBP manual (zipped PDF file).
The manual also contains information on how to optimize your web pages so that they are best prepared for high rankings on Yahoo, Google and other major search engines. It is a good read if you want to optimize your web page for high rankings.
|2. Search engine news of the week|
|January 2008 U.S. search engine rankings
Yahoo announces launch of Yahoo! Buzz
|3. Articles of the week|
Frequently asked questions about our new top 10 ranking guarantee
|5. Tell us what you think about IBP 10 and win a $100 Amazon coupon|
We're looking for feedback to IBP version 10. Tell us how IBP has helped to improve your online business.
The names of all participants will be entered into a raffle for a $100 Amazon coupon. Thank you for helping us make IBP the best SEO tool!
|6. Previous articles|
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