As
explained in one of your previous newsletters,
Google has some filters for new
websites. How long does it take
exactly until search engines list
a new site in the top 10 rankings?
How long does it take
until Google, Yahoo and MSN
list a new site?
In a recent test,
a webmaster optimized his
site for a four word keyword.
After about three weeks, Yahoo
and MSN showed the website
in the top 10 results.
Even after several weeks,
the same website was nowhere
to be seen in Google's top
10 results. The highest result
that the website could obtain
on Google was position 30:

What does this mean
for you?
It looks like Yahoo and MSN
are much faster to list new
websites in their result pages.
The test confirmed that Google
has filters for new websites.
For webmasters, the results
of this test mean that they
have to overcome Google's
filters for new sites if they
want to have top 10 rankings.
It's difficult for new websites
to get high rankings on Google
but it is possible. You have
to make sure that Google trusts
your site.
For searchers, the results
of this little test mean that
Google might not always have
the best search resaults,
particularly when it's a search
for new content. Yahoo and
MSN might be the better choice
for some searches.
Is your website still
not listed in Google's top
10 for your keyword?
Is your website still not
listed in Google's top 10
results although your site
is several months old?
Your keywords might be the
reason for the problem. If
you target very competitive
keywords, then it will take
much longer until your website
is listed in the top 10 rankings.
If you want to get high rankings
for competitive keywords,
then you need very many good
inbound links that contain
your keyword in the anchor
text.
If you target keywords that
consist of one or two words
then you might want to reconsider
them. One word keywords usually
don't lead to sales because
these keywords are too general.
Keywords that consist of
four words are much more likely
to convert to sales than shorter
keywords (source:
Oneupweb Research).
Details on how to find the
best keywords can be found in
our free SEO
book. The book also explains
how to optimize your pages for
top 10 rankings, how to build
good inbound links and much
more.
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