|Weekly SEO news: 2 October 2007|
to the latest issue of the Search
Engine Facts newsletter.
This week, we're taking a look at the most important factor for successful search engine optimization (it's not inbound links).
In the news: Yahoo searchers click more often, Live Search has a major update, Google recommends to use the meta description tag and more.
Table of contents:
|1. The most important factor for successful SEO (hint: it's not inbound links)|
If you want to get high rankings on search engines then you have to consider many different factors.
On-page factors and off-page factors
A single factor is more important than all other factors
Don't think that you already know the answer
It's very important that you take some time to find the best keywords for your website. The time and efforts that you invest in finding the right keywords will pay back in no time.
Effective keywords must be popular, specific, and they must be used by motivated searchers. Detailed information on how to find the best keywords can be found in our free SEO book.
|2. Search engine news of the week|
| Search Fulfillment: Yahoo! is best of breed
Google: Improve snippets with a meta description makeover
|3. Articles of the week|
Mr. Google goes to Washington
|4. Recommended resources|
"IBP improved our ranking on Google."
We want to hear from you about your successes with IBP or ARELIS. Just write us 2-3 sentences and you might get featured in this newsletter along with your web site address.
|5. Previous articles|