|Weekly SEO news: 14 August 2007|
to the latest issue of the Search
Engine Facts newsletter.
This week, we're taking a look at the importance of being listed on the first search engine result page.
In the news: Google marks its own blog as spam and deletes it, rumors about Yahoo selling its search business, a Google PageRank discussion and more.
Table of contents:
|1. The importance of a page 1 listing and how to get it|
High search engine rankings are important if you want to get more customers and more sales. Is it important to be listed on the first result page or is it enough to be listed in the top 30 results?
If you want to get visitors, you must be listed in the top 30 results
A study about this topic was released last year:
"Key among the findings relating to the current search engine user community is that 62% of search engine users click on a search result within the first page of results, and a full 90% of search engine users click on a result within the first three pages of search results. [...]
Fewer search engine users are willing to click on results past the third page now (10%)."
The study confirms the importance of being listed on the first result page. If your web site is not listed on the first result page, changes are that web surfers won't see your site.
Many webmasters still believe that they can get top 10 rankings just by submitting their websites to search engines.
This might have been true several years ago but now you have to do a little bit more to get high rankings.
Top 30 search engine rankings will bring your website more visitors and more sales if you target the right keywords. Detailed information on how to get top 10 rankings on major search engines can be found in our free SEO book.
|2. Search engine news of the week|
|Google mistakes own blog for spam, deletes it
|3. Articles of the week|
|How Effective is Google Personalized Search? 57% Say There's No Difference, or it's Worse!
Google isn't always the best search choice
Google should stop displaying toolbar PR (discussion)
|4. Recommended resources|
Download IBP now to get high search engine rankings
We want to hear from you about your successes with IBP or ARELIS. Just write us 2-3 sentences and you might get featured in this newsletter along with your web site address.
|5. Previous articles|