|Weekly SEO news: 9 January 2007|
to the latest issue of the Search
Engine Facts newsletter.
This week, we're taking a look at the fact that Google now reads CSS files. Can this affect your rankings?
In the news: Google removes self-promoting tips, Yahoo releases new tools for mobile phones and more.
Table of contents:
|1. Facts of the week: Does Google read your CSS files?|
Many webmasters reported that Google's spider started to index their external CSS files. What are CSS files, why does Google index them and how can this affect your rankings on Google and other search engines?
What are CSS files?
What's the problem with CSS files?
What do search engines do about this problem?
What can you do to avoid problems with your CSS files?
Ask yourself if it is really necessary to hide text on your web site. If it might be misinterpreted as spamming by human web surfers, don't hide text on your site. Don't use shady techniques to promote your web site. Better focus on ethical SEO methods.
|2. Search engine news of the week|
|Self-promoting Google 'Tips' disappear
Yahoo! Search Marketing’s John Slade takes on click fraud
|3. Articles of the week|
| Search over, Google No. 1 workplace
"There's a new king of the hill atop Fortune's list of the 100 Best Companies to Work For. Google makes its debut in the No. 1 position on Fortune's 10th annual 100 Best Companies to Work For list."
"Google began charging this month for usage of the API for AdWords, its flagship advertising tool. When Google initially published this API last year, the press speculated that software companies would quickly emerge to take advantage of the new access to AdWords."
Editor's note: The price sheet is available here.
|4. Recommended resources|
How to get high rankings on Google, Yahoo and MSN
|5. Previous articles|