Free weekly SEO news: tips, tricks and search engine news

Our free search engine ranking facts newsletter offers valuable information about search engine optimization. Each issue contains one main article and links to all important search engine news items of the week.

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The latest SEO tips:

  • Can your website visitors trust you? 4 things that you can do.

    21 February 2012 - Before people purchase something on your website, they have to trust you. If your website does not look trustworthy, then you won't get many sales no matter how many visitors your website has. There are four things that you should do to show your website visitors that your company can be trusted.

  • The fab four: how to create a natural backlink profile

    14 February 2012 - Unnatural backlink profiles can have a negative impact on the positions of your web pages in Google's search results. If you want to get high rankings that last, your website must have a backlink profile that confirms that your website can be trusted.

  • Can you take the risk? How Google detects paid links

    07 February 2012 - Backlinks are still Google's most important ranking signal. That's why many businesses buy links to artificially improve the rankings of their websites. This can be very risky because Google doesn't like paid links at all. Google has several ways to detect paid links.

  • The tao of SEO: how to find the perfect balance

    31 January 2012 - If you want to succeed with an activity, you have to find the perfect balance of the factors that are involved in that activity. It's the same with search engine optimization. If you want to get high rankings on Google or Bing, you have to find the right balance between on-site factors and off-site factors.

  • Different keywords require different SEO tactics

    24 January 2012 - Keywords with little competition require different tactics than keywords with high competition. If you want to get the best possible results for your website, you must use the right tactics with the right keyword.

  • How to find good keywords without keyword research tools

    17 January 2012 - The keywords that you use for search engine optimization are very important. Choose the right keywords and your website will get many new customers. Choose the wrong keywords and you will lose a lot of time and money. There are several things that you should do before using a keyword suggestion tool.

  • New year resolutions: link building is just like getting in shape

    10 January 2012 - The backlinks that point to your website are still the most important factor that determine the position of your website on Google. Unfortunately, it's not easy to get good backlinks. Link building can be compared to getting in shape after the holidays.

  • The new year starts with shady ads on Google AdWords

    03 January 2012 - A company has started the new year with shady Google AdWords ads. Fortunately, Google has pulled the ad in the meantime. Is this ad a sign of the shady advertising methods that we have to expect in 2012?

  • Happy Holidays!

    27 December 2011 - In the news: webmasters are faking microformats, there seems to be another Panda update and more.

  • One year of search engine news: everything you need to know

    20 December 2011 - This year, we published many articles that help you to get better results for your website. In this issue, you have a quick overview of the 2011 articles, sorted by category: Google ranking algorithm insights, tips and tricks, link building, Google's +1 button and Google algorithm updates.

  • The most important Google ranking algorithm changes in 2011

    13 December 2011 - 2011 has been a very busy year for Google. Much has changed and if you want to make sure that your website gets enough visitors, you have to keep up with the latest changes. This week's article shows the most important Google changes that you should keep in mind.

  • New Google patent: does your site have references from trusted agents?

    06 December 2011 - Last week, a new patent application was published that shows how Google might evaluate references on the Internet. The more Google trusts a source, the higher the influence of the reference. You might want to take another look at your links and Google's +1 button.

  • Five tips with examples: how to turn more visitors into customers

    29 November 2011 - Getting many website visitors is not enough. Your website visitors must become buyers if you want to succeed on the Internet. This week's article shows you 5 easy tips that help you to improve the conversion rate of your web pages (with concrete examples).

  • Official Google information: 10 recent algorithm changes

    22 November 2011 - Last week, Google published a list of 10 recent ranking algorithm changes. Do these changes affect your website rankings? Do you have to adjust your web pages for the new algorithm? This week's article has the answers.

  • Has your website been penalized by Google? Here's what you can do

    08 November 2011 - Since Google's latest ranking algorithm, the search engine rankings of many websites are worse than before. If your rankings dropped, your website might have been penalized by Google. This article helps you to recover from such a situation.

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